Herbivore Botanicals
Herbivore Botanicals was founded in 2011 by Julia Wills and Alexander Kummerow in their Seattle kitchen, starting with handmade soaps before expanding into a full skincare line. The brand became a pioneer of the clean beauty movement, using natural, plant-based ingredients in minimal formulations with Instagram-worthy pastel packaging. Their Blue Tansy Resurfacing Clarity Mask and Prism Exfoliating Glow Serum became cult favorites. The brand maintains strict ingredient standards: no synthetic ingredients, parabens, sulfates, or artificial fragrances. With 6 products across 5 categories averaging 81/100, Herbivore delivers effective natural skincare that backs up its clean beauty claims with functional formulations.
Brand Philosophy
Herbivore creates truly natural skincare where every ingredient is plant-derived, food-grade, or naturally occurring. The brand believes effective skincare does not require synthetic ingredients, formulating exclusively with botanicals, minerals, and plant oils at concentrations that deliver results.
Clean beauty purists who want effective natural skincare. Best for normal to oily skin types seeking plant-derived exfoliation and brightening.
- Blue Tansy Resurfacing Clarity Mask
- Prism Exfoliating Glow Serum
- Clean/natural ingredient standards
- Pastel aesthetic packaging
- Kitchen-to-brand origin story
- Blue Tansy
- Bakuchiol
- Lapis Oil
- AHA/BHA (natural sources)
- Squalane
Herbivore Botanicals at a Glance
Strongest Categories
Herbivore Botanicals performs best in: Specialty Treatment (1 product, avg 87/100); Mask (2 products, avg 83/100); Cleanser (1 product, avg 81/100).
Best Conditions Served
Across all products, Herbivore Botanicals scores highest for: Dry/Dehydrated Skin (avg 91/100); Dull/Uneven Texture (avg 85/100); Combination Skin (avg 84/100). If your primary concern is one of these conditions, Herbivore Botanicals products are particularly worth considering.
Certifications
Common certifications include Vegan, Paraben-Free, Sulfate-Free, Phthalate-Free, Gluten-Free, Cruelty-Free.
Best Herbivore Botanicals by Skin Condition
The highest-scoring Herbivore Botanicals product for each condition we evaluate.
Herbivore Phoenix Rosehip Anti-Aging Facial Oil
Herbivore Blue Tansy Resurfacing Clarity Mask
Herbivore Blue Tansy Resurfacing Clarity Mask
Herbivore Blue Tansy AHA + BHA Resurfacing Clarity Mask
Herbivore Pink Cloud Rosewater + Tremella Creamy Jelly Cleanser
Herbivore Phoenix Rosehip Anti-Aging Facial Oil
Herbivore Blue Tansy AHA + BHA Resurfacing Clarity Mask
Herbivore Pink Cloud Rosewater + Tremella Creamy Jelly Cleanser
Herbivore Blue Tansy Resurfacing Clarity Mask
Herbivore Pink Cloud Rosewater + Tremella Creamy Jelly Cleanser
All Herbivore Botanicals Products (6)
Herbivore Phoenix Rosehip Anti-Aging Facial Oil
Herbivore Blue Tansy Resurfacing Clarity Mask
Herbivore Pink Cloud Rosewater + Tremella Creamy Jelly Cleanser
Herbivore Cloud Milk Coconut + Maca Firming Body Cream
Herbivore Blue Tansy AHA + BHA Resurfacing Clarity Mask
