Brand

Bliss

Bliss was founded in 1996 by Marcia Kilgore, a celebrity esthetician who opened the original Bliss Spa in New York's SoHo neighborhood. The spa became a celebrity hotspot, and Kilgore translated her most popular spa treatments into at-home products. The brand was known for its playful, tongue-in-cheek naming and spa-luxury positioning. LVMH acquired Bliss in 1999, and the brand later changed hands multiple times. In 2018, Bliss relaunched as a clean, affordable skincare brand available at Target, dramatically shifting from its luxury spa origins to mass-market accessibility. The reformulated range features vegan, cruelty-free products priced under $25.

Drugstore Dermatologist Recommended Est. 1996 New York City, USA AS Beauty Group

2 Products

16 Evaluations

78 Avg Score

2 Categories

Best Bliss product by condition:

Dry 84 Oily 87 Combo 86 Acne 88 Sensitive 74 Aging 79

Brand Philosophy

Bliss combines spa-inspired self-care moments with clean, affordable formulations. The brand maintains its playful personality while delivering effective skincare accessible to everyone. Products are vegan, cruelty-free, and free from parabens and phthalates.

Who It's For

Budget-conscious consumers who want a touch of spa luxury in affordable, clean daily skincare.

Known For

Spa-to-skincare heritage from celebrity SoHo spa
Clear Genius line for acne-prone skin
Relaunched as affordable clean beauty at Target
Playful product naming and branding
Vegan and cruelty-free formulations under $25

Signature Ingredients

Zinc PCA
Triple Vitamin C Powerhouse Blend
Marshmallow Root Extract (Althaea Officinalis)
Olive Leaf Extract
Citrus and Herbal Essential Oil Blend

Bliss at a Glance

Strongest Categories

Bliss performs best in: Exfoliant (1 product, avg 81/100); Mask (1 product, avg 76/100).

Best Conditions Served

Across all products, Bliss scores highest for: Dry/Dehydrated Skin (avg 84/100); Dull/Uneven Texture (avg 84/100); Combination Skin (avg 83/100). If your primary concern is one of these conditions, Bliss products are particularly worth considering.

Certifications

Common certifications include Cruelty-Free, Vegan, Paraben-Free, Sulfate-Free, Phthalate-Free, Hypoallergenic.

Best Bliss by Skin Condition

The highest-scoring Bliss product for each condition we evaluate.

Dry/Dehydrated

All Bliss Products (2)

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Clarifying Toner + Serum (2-in-1) High

Exfoliant

Bliss Clear Genius Clarifying Toner + Serum for Acne

Wash-Off Hydrating Mask High

Mask

Bliss Mighty Marshmallow Brightening Face Mask

Frequently Asked Questions about Bliss

What is the best Bliss product?

Based on our scoring, Bliss Clear Genius Clarifying Toner + Serum for Acne is the highest-rated Bliss product with a score of 88/100 for acne-prone skin. Excellent multi-tasking acne fighter. BHA plus anti-bacterial actives without harsh drying. Highly effective.

Is Bliss worth the price?

Bliss products are positioned at the drugstore tier with an average score of 78/100 across 2 evaluated products. This represents strong value, with several products matching or exceeding more expensive alternatives.

What skin type is Bliss best for?

Bliss scores highest for dry/dehydrated skin, with an average score of 84/100 across relevant products. They also perform well for dull/uneven texture and combination skin. Check condition-specific scores for the product you are considering.

Every Bliss product above has been scored individually for each relevant skin condition. Click any product to see its full evaluation, ingredient analysis, and usage guidance for your specific concern.