Biore
Biore was established in 1980 by Kao Corporation in Japan, originally as a facial cleanser brand. The name derives from the Greek word 'bios' (life), reflecting the brand's focus on skin vitality through thorough cleansing. Biore became globally known for two product categories: pore strips (the original nose strips that became a cultural phenomenon in the 1990s) and Japanese UV sunscreens. The Biore UV Aqua Rich Watery Essence, a lightweight Japanese sunscreen with a water-like texture, became one of the most recommended sunscreens in global skincare communities for its elegant finish and high protection. Biore operates as distinct product lines in Japan and the US, with the Japanese formulations generally considered more sophisticated.
Brand Philosophy
Biore focuses on accessible, innovative cleansing and sun protection that makes daily skin maintenance effortless. The brand leverages Kao Corporation's extensive research capabilities in surfactant technology and UV filters to create products with superior textures and usability at mass-market pricing.
Sunscreen enthusiasts seeking Japanese UV technology with elegant, lightweight textures. Also popular for those wanting effective, affordable pore-cleansing products.
- UV Aqua Rich Watery Essence -- cult Japanese sunscreen
- Original pore strips (1990s cultural phenomenon)
- Japanese UV filter technology
- Charcoal cleansing products
- Mass-market innovation from Kao Corporation R&D
- Glycerin
- Polyquaternium-37 (C-Bond Technology)
- Witch Hazel Extract
- Salicylic Acid
- Sodium Bicarbonate (Baking Soda)
Biore at a Glance
Strongest Categories
Biore performs best in: Acne Treatment (1 product, avg 62/100); Specialty Treatment (1 product, avg 45/100).
Best Conditions Served
Across all products, Biore scores highest for: Oily Skin (avg 70/100); Acne-Prone Skin (avg 68/100); Dull/Uneven Texture (avg 68/100). If your primary concern is one of these conditions, Biore products are particularly worth considering.
Certifications
Common certifications include Dermatologist Tested, Oil-Free, Cruelty-Free, Vegan-Friendly, Non-Comedogenic, #1 Pore Strip Brand (Nielsen data).
Best Biore by Skin Condition
The highest-scoring Biore product for each condition we evaluate.